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Coming Home: Why We Threw a Festival in X Ambassadors’ Hometown

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Seth Kallen / September 27, 2017

This past weekend in Ithaca, NY we pulled off something spectacular. I want to be humble about it, but in all honesty I’m bursting with pride and excitement so I’ll just say it — we absolutely f’ing nailed this thing. My team at This Fiction, along with Dan Smalls and the incredible gang over at DSP Shows, put on a festival in Ithaca, NY called Cayuga Sound. The whole weekend served as a homecoming for our artist X Ambassadors, who grew up in Ithaca. For us it was a way to start building something unique, while also giving back to the city that raised the band. We threw a party, supported local non profits, and did it all with a big ‘ol smile on our faces the entire time.

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CLICK HERE to read the rest on the Medium!

Wednesday 09.27.17
Posted by Sue Marcus
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